Your brand for better sleep

The brand for good sleep
We started with a single supplement – today we stand for diverse support for a good night's sleep.
› More than 100 products
Over 50 podcast episodes & over 200 blog articles
› Sales in 15 countries
› More than 500,000 customers worldwide

2018
The lion's den
On September 18, 2018, the founders appeared before the "Die Höhle der Löwen" jury and
All five investors were immediately convinced by our idea. With the biggest deal in the show's history to date (€1.5 million investment), we were able to...

The founding of
Together with the design- & Brand experts Daniel Matthieu and Burk J. Ulrich worked with Markus on an innovative solution that would offer people worldwide better sleep. In 2015, they finally founded the company.

From 2004
Little sleep & a well-rested idea
Science
Our experts for sleep & health

Dr. med. Alfred Wiater
Dr. Alfred Wiater is a sleep medicine specialist and pediatrician who served for many years as chairman of the German Society for Sleep Research and Sleep Medicine (DGSM). He was the chief physician of a Cologne clinic with a sleep medicine center, a lecturer at the University of Cologne, and a lecturer in psychotherapy training. Dr. Wiater is active in the field of sleep medicine, both scientifically and as a speaker and author.

Beatrix Michels-Grötzsch
Beatrix is an expert in mental, hypnosis, and breathwork. & Breathwork. Her coaching training was certified by the DVNLP and the DCV upon successful completion. She completed her training as a certified hypnotherapist (TMI) at the TherMedius Institute for medical and therapeutic training. She has acquired numerous qualifications in trance work.u.a. Pain therapy, relief from anxiety and sleep disorders).

Dr. Markus Dworak
With over 20 years of experience in sleep research, including a fellowship at the renowned Harvard University in the USA, Dr. Markus Dworak is an expert on sleep and recovery. He has received the Young Investigator Award from the German Society for Sleep Research and Sleep Medicine (DGSM) and is the author of numerous publications and books.

Anna Hüsing
Anna Hüsing holds a degree in nutritional and food science. After completing her studies, she worked for a food industry start-up, gaining experience in the day-to-day operations of both large and small food companies. Anna then joined the IST Study Institute, where she leads seminars on nutrition and develops and edits teaching materials.
(Training for good sleep

eSports Player Foundation

IST Study Institute
Together with the IST Study Institute, we offer training and further education opportunities related to sleep.

Affiliate program
We are always looking for inspiring personalities who can motivate other people to get a good night's sleep.
Our partners

Hotel industry & Tourism
Maximum sleeping comfort while traveling.

Retail & Lifestyle
We work with selected retail partners to make our high-quality sleep products available in brick-and-mortar stores.

Pharmacies & Health
Sleep is crucial for our health. Therefore, our dietary supplements are also available at selected partner pharmacies.
